Forbes: Lamborghini Returning to the Russian Market
Lamborghini Russia is celebrating the return of the Italian car brand to the Russian market. Last Friday Lamborghini Moscow opened a showroom at the Crocus City Mall shopping center. The day before the Collector Gallery, a new underground art gallery, hosted a gala presentation of the Lamborghini Aventador LP 700-4.
“The return of Lamborghini is a testament to our commitment to the customers of this important market”, – said Stephan Winkelmann. “I’m happy to announce the arrival of our flagship supercar Avetnador to the Russian market. Our Russian customers love the brand for its inherent qualities: uniqueness, uncompromising character and inimitable Italian style”.
Among those invited to the unveiling of the Italian supercar, which was attended by President and Chairman of the Board of Automobili Lamborghini S.p.A Stephan Winkelmann, were devotees and potential buyers of the Lamborghini brand: politicians, members of the business elite, sports and creative intelligentsia.
Previously Lamborghini cars were sold in Russia by Mercury, however in 2010 it refused to renew the contract with the automaker. And now Germany’s Volkswagen, the owner of the Lamborghini brand, announced its new partner – Burevestnik, a luxury automobile and yacht sales company.
At the presentation of the Lamborghini Aventador LP 700-4 it was announced that the full lineup of Lamborghini models would be available in Russia with prices ranging from 19m rubles for the brand’s flagship Aventador to 10.5 mln rubles for the more “low-end” Gallardo. Burevestnik Group plans to sell up to 10 Gallardos in Russia by the end of the year. Not so much luck with the Aventador: customers have already used up the annual quota for these cars.
The Lamborghini Moscow dealership will not only sell but also service cars. On top of that, there will be a shop selling car parts, accessories and exclusive clothing from the Collezione Automobili Lamborghini.
Automobili Lamborghini was founded in 1963 and is headquartered in Sant'Agata Bolognese, Northern Italy. Since 1998 the brand has been part of the Volkswagen Group. There are over 120 Lamborghini dealerships worldwide.
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