Launch of ZHARA Energy Drink

Launch of ZHARA Energy Drink
01.03.2019
Crocus Group has launched production of an energy drink under its own ZHARA brand. It is already on sale in Tvoy Dom chain hypermarkets and CrocusGroup restaurants; in the coming year distribution will be expanded throughout Russia and neighbouring countries, and it will be available in all major retail chains. Emin Agalarov, First Vice President of Crocus Group, told Kommersant newspaper about the plans to expand the product line, the expected volume of investments and the marketing strategy vision.

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